Jun 07, 2006 [去年の今ごろ]
6月7日、りんかい線で。
十年後の自分がどんな姿になっているかなんて、いくつもの分岐点において自分がどんな決断を下すのかわからないから想像がつかない。
でも何事にも傾向というものがあるから、自分が今のまま、たとえば今の生活だとか職業をこのまま変えずに(レールに沿って)進んだらどうなるか、というのは当たるかどうかは別として想像しやすいと思う。
今のままだと十年後の僕は、今の自分が毛嫌いする姿になっている気がした。
きょう初めて、電車の中で酔ってマジ寝をしてしまったときにそう思った。
人は物事を忘れるし、妥協をする。しかし僕は、今日の出来事だけは忘れずにいたい。
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これまでの記事。
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2002 | 12 |
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Established the Scene
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The question of "which system to develop an application for first" is actually a popular a particular to the past 5 years. Often ideological or headline-focused, the system wars may be over for now but the want to answer this particular question remains.
Similar to guidance about the costs of applications. the answer to this question varies. For example, a big media provider has a different audience and even more significant resources when compared to an early-stage startup. An early-stage startup that has no application yet is unlike one particular with revenue that has raised a Series A round. Even now, a medically-oriented application might probably have options that can only be supported solely by a specified system.
Considering that within the extensiveness of these scenarios, I've decided to address this topic slightly differently. I'm going to start out with the different details that permits people like me to a bit more easily answer this question, as well as everything from demographics to speed to market. Then, with those details points outlined, I'll wrap up with some ideas for when to begin with 1 system (along with which a person), when to focus on both of those platforms, and when to move to the next system.
Android Demographics vs iOS Demographics
Android now has the largest international system share, which includes a particular prominence in lower income areas and developing nations. Comparatively, iOS buyers typically have higher income. higher education degrees. alot more engagement. and spend a good deal more for each application. That obviously does not mean that those who have those same characteristics won't carry an Android product. Rather, this details is indicative within the general Android population.
Android Revenue Models vs iOS Revenue Models
The revenue models behind Android and iOS are somewhat representative from the approaches of Google and Apple. Android has a higher percentage of ad-supported applications where comparatively, paying for applications is continue to alot more usual on iOS. There's ample info that shows iOS applications earn added revenue, with that range being 70% a little more inside of the number one quarter of 2015. The previous point also hinted at iOS people being much more valuable overall.
Android Release Cycles vs iOS Release Cycles
Although Android is open source, it unfortunately is locked down by carriers and OEMs. That于?????s why Android regularly lags behind iOS in terms of adoption rate of its latest OS version. As of today, greater than 80% of buyers on iOS are on some version of iOS 8. which came out in September 2014. By comparison, less than 10% of all Android customers are on Lollipop. which number one started appearing in June 2014.
This will mean that on iOS, you could focus on supporting the newest versions in the operating product with relative certainty your application will even now have a broad attain. That focus enables builders to make against newer APIs, stop supporting more mature equipment sooner, and generally, cuts down tests and improvement cycle times.
Android Application Functionality vs iOS Application Attributes
Due to the fact Android as an operating plan is open source, there are even "mods" of Android like CyanogenMod or Paranoid Android. In general, it gives builders deeper obtain into the operating program itself. For example, a couple of years ago, there was a proliferation of homescreen replacements such as Facebook Home or Aviate. which was later purchased by Yahoo. We've also constructed applications inside of the past that needed to run on rugged hardware with tailor made ROM. These are just a number of the reasons why certain applications may only be able to be on Android.
Android Organization Applications vs iOS Organization Applications
Over time, iOS has become able to penetrate the workplace, supplanting Blackberry in particular as a top option for enterprise-wide deployment. Along with other barriers for organization adoption. the additional locked-down iOS compared to "open" Android has helped thrust iOS to be known since the way more secure option. MDM providers have added sophisticated instruments for managing iOS gadgets and applications. Apple also has had quite a lot of programs for some time (versus Android starting up to help that in version 5.0 ), that are focused on small businesses, such as the iOS Developer Business Program and its Volume Purchase Program. Last yr Apple also announced a partnership with IBM for cellular company applications.
Android Tablet Applications vs iOS iPad Applications
It's at least worth mentioning the absolute dominance of iOS within the tablet market, notably for commerce buyers. As tablet sales may have slowed, you'll be hard pressed to notice an Android tablet within a meeting room or within the desk of any executive. Anecdotally, only fairly technical people sound to have Android tablets. It's not uncommon that someone may have an Android smartphone but use an iPad as their preferred tablet.
When to Choose iOS Earliest
Our general advice is to get started on with the iOS system initially. Further, a great number of applications should to begin with launch over the apple iphone itself. The reasons typically are driven by demographics, expenses, and speed to market. Additionally, during the initially stages of any application, there should be a significant amount of learning about what's working and what's not working. Trying to apply all that learning across two platforms-especially a much more challenging an individual in Android-is time and price prohibitive.
For this reason in particular-and this relies upon relating to the amount of capital raised-most early-stage startups today begin with iOS, then move over to Android. There's ample material on that subject but I think Semil Shah does a tremendous job summarizing why Android is significantly, a great deal later for early-stage startups. Although somewhat dated now, Robert Scoble also highlighted that a great number of influencers are on iOS -and this continues to some extent today. Those that want your application covered on the push, iOS is the way to go (to begin). Added fairly recently, the Coachella conference organizers stated that 90% of their attendees use iOS and their attendees are definitely reflective of influencer varieties
When to Choose Android Initial
Android to begin with makes perception if you're focus on audience is squarely focused on Android, particularly in developing nations or certain segments of urban environments. Furthermore, it makes feeling when you're tapping into or customizing an element of Android's operating plan that's not accessible on iOS, any time you may will be needing to select the hardware itself that the application needs to run on, or should you want extensive control over all hardware and software features (these two items combined). I don't, however, subscribe to idea that Android allows builders "iterate faster" as of your lack of approval time.
As covered higher than, it often takes longer and costs significantly more to build up Android applications. Beyond that, there's minimal-if any-approval time though nonetheless being able to get the application to upwards of 1,000 testers during beta tests on iOS. Finally, it's attainable to have seen dozens of approvals for an iOS application from the Application Save by the time an Android application is just launching
When to start out with Equally Platforms
Setting up on equally platforms is much more seemingly going to be a consideration for manufacturers that have a good deal more resources and are well-established. Within the same time, we regularly have conversations with giant firms or international brands about if a particular system makes perception to get started on to begin with.
The reason generally comes again to the learning element mentioned higher than. Even if pockets are deep, unless an application is dead easy, it will would need to go through a series of iterations before it becomes the right working experience for its audience.
When to Move to the Next System
Once you've perfected your core application adventure, consider moving it to the next system. I regularly point to the fact that Instagram was acquired for $1B and only had announced Instagram on Android just about a week earlier.
What that points to is the second reason to consider moving to another system: growth. If you ever have metrics or market information that indicate you've hit critical mass on just one system, targeting the audience belonging to the next system is immediately going to increase your total person base size
Concluding Note
Hopefully, the info involved from the consideration method is useful enough alone. Once you have other information points you start looking at when addressing this subject, have a bit more updated knowledge, other scenarios worth mentioning, or anything else that can help answer this question, fall us a note and I'll update the post if it's worth sharing.
This article was last updated in August 2016 to indicate the latest market trends.
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Ken Yarmosh is the Founder & CEO of Savvy Applications. He's the creator of a lot more than 20 featured applications, for example an Editor's Choice range and Starbucks Pick with the Week. An O'Reilly author, Ken regularly speaks about software pattern & progress, also because the potential of know-how at outlets ranging from Bloomberg TV to Google.
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